I am here for MY BUSINESS
1 - Personal and social branding
We support your managers and/or executives in their personal and social branding, so that they are more visible and thus participate in the outreach of your corporate brand.
Because corporate and employer brand management also involves managing the personal brand of its employees!
Executives and managers are the spokespeople of the company/organisation, of its brand, and its outreach...
We support your first ambassadors in self-marketing and digital self-marketing, to establish or strengthen their positioning, their leadership and their visibility.
Also, we deliver public speech training, media training, video biography creation, portrait photography, etc.
What are personal branding and social branding?
We take care of your personal branding and social branding.
2 - Digital Outreach
Digital transformation has a strong impact on brand management issues for companies and organisations in general.
Mysunnybrand assists you in expanding your digital outreach!
CREATION OF CORPORATE SOCIAL NETWORKS AND DIGITAL STRATEGY
SOCIAL NETWORK EMPLOYEES TRAINING
CREATING LINKEDIN SUMMARIES
Depending on each employee's personal brand: social networking training provides the tools and methods for writing personal summaries. We can also write them for you.
IMPLEMENTATION OF AN AUTOMATIC TOOL FOR CONTENT MONITORING, CURATION AND DISTRIBUTION
We will have taught you to be autonomous, to look for relevant information and content. But we can set up a "curation" and content distribution tool on your corporate social networks: sourcing and mapping information and content according to your challenges and objectives, technical adaptation, training and use.
Implementation of a "curation" and automatic distribution tool for content on your social networks:
3 - Ambassador programmes
Companies, SMEs & large groups, associations & federations, collective projects,
YOUR BRAND !
For a company, having a good reputation, creating a positive image, is essential.
Working on its "Corporate Brand", i.e. its perception among customers and prospects, consumers or future consumers, helps to build loyalty and boost sales.
Working on your "Employer Brand", i.e. your perception among potential candidates and employees, helps you to recruit and retain talent.
Employees and stakeholders in organisations are the best ambassadors for your brand.
We assist you in setting up a tailored "Ambassador Program":
Employee advocacy generates 14 times more brand visibility, 5 times more website traffic, 25% more leads (prospects), + 560% more reading of publications (Reach), 7 to 8 times more commitment.
Why leaders? To guarantee communication authenticity and capitalise on the audience and on individual knowledge.
PUBLIC RELATIONS AND PRESS SUPPORT
Mysunnybrand is authorised to deliver the American “Reach Your Personal Branding” training courses, created by the professional «guru» William Arruda and offered by the executives think tank Career Thought Leaders.